Create Lasting Change with Serious Games

Do you have a vision that will impact your audience and change the world?

Our team can guide you through our serious game development process to ensure your project creates lasting change.

We are the leading serious game developer and business partner.

You might ask

What Are Serious Games?

The key difference between serious games and commercial games is purpose. Serious games (or applied games) have objectives outside of being fun, such as education, research, and social impact.

Studies show that serious games appeal to our intrinsic human motivational needs and have the power to tap into our brain and motivate behavioural change, trigger emotional responses, and create memorable user experiences.

Are serious games right for you?

We specialise in helping subject matter experts that want to guide learning, incentivise behaviour, or develop practical skills. Together with our team of serious games experts, your next project can cover any of the following applications:
• Educational Games
• Social Impact/Change
• Research and Planning
• Simulation and Training
• Advertising and Marketing
+ Many more

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Here's an overview of our

Serious Game Development Process

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1. Setting Objectives

After contacting our team, we work together to understand your needs and set clear objectives before signing on.

1 Week +

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2. Planning for Success

Work begins by developing the strategy into a roadmap for how we will achieve the objectives and measure success.

2 Weeks +

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3. Developing a Winner

During development, you will be in constant contact with our team, and receive a new prototype every two weeks.

4 Weeks +

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4. Supporting Growth

After finishing development, we are available to monitor and support the live project, ensuring long term success.

As long as it takes!

What you need to know about

Working with Chaos Theory

Impact Isn't Optional

No one wants to waste money on a project that doesn't meet its goals.

We always start by identifying objectives, creating a framework to measure impact, and designing an approach that will get results above all else. No bells and whistles until we meet those targets!
An image of Pokemon + Dermatology
An image of the Rash Decisions CMS, a web app developed by Sydney based Game Development studio Chaos Theory Games

Collaboration Isn't An Add-On

You are the expert in your field and need a team who can translate that domain expertise into an effective serious game.

We'll dedicate our time to understand your vision and focus our efforts on facilitating the design and development process using tools, techniques, and workshops.

Communication Doesn't Cost Extra

You'll never be stressed asking “where is the project up to?”, because our team communicates progress and updates, like clockwork!

You'll feel at ease with the regular updates and an unlimited number of calls and emails.

We pride ourselves on our quick response times. Test it for yourself by asking for an obligation-free quote today:

Test our response time
A set of screenshots of Rash Decisions, a dermatology app developed by Sydney based Game developers Chaos Theory Games

Check out our

Seriously Successful Games

Bleached Az is a mobile game based on the hit series Beached Az.‍ Hilarious and probably a bit pretentious, Bleached Az promotes ocean health awareness and motivates players to actively contribute to environmental conservation.

Bleached Az

The original creators were set to launch the newest installment to the Beached Az franchise. We teamed up to create a game for good that motivates players to actively contribute to environmental conservation.
• Awarded Best Serious Game at the Australian Game Developer Awards 2019.
• Player's have planted 250+ trees since October 2019. That's approximately 43k tonnes of CO2 absorbed from the atmosphere!
• A 4.9 Star rating across iOS and Android, an overwhelmingly positive response from players.
"The challenge to create a game with impact that could be entertaining in its own way, whilst also aligning with a web and documentary series was something I don't think any other company could have pulled off! This project was about combining environmental purpose with social popularity, and the ideas Chaos Theory brought to the table to created true, measured impact that was critical to the success of the app."
A photo of Jarod Green, director of Sydney based production hose We Are Rad, and client for the Bleached Az mobile game.
Jarod Green
Working with Water Project Thumbnail

Working with Water

As part of Central Coast Council's Love Water campaign, we were tasked with developing a game to simulate the challenges of water management for the growing population of the Central Coast.
• Working with Water will be an additional teaching resource for science and geography teachers who teach students in stage 3 and 4.
• Increasing awareness about water management, infrastructure, restrictions and Central Coast Council services.
The project management style by Chaos Theory was top notch. What my team and I found most impressive about Chaos Theory was the professionalism of the team ... They provided solutions to issues rather than not looking at alternative solutions ... They had a constant focus to detail and the ability to learn about the project on a deeper level to create an amazing game.
Photograph of Paul Clemens. He is the Environmental Education Officer for Central Coast Council
Paul Clemens
Environmental Education Officer
A mockup of Elanation - the largest sports app for kids, available on Android and iOS.


Elanation is the worlds largest sporting education app for kids, featuring hundreds of videos with iconic athletes and coaches, and pairs with a kid-safe wearable watch to track performance and exercise. We have supported their development team from early in the project's life, and continue to provide ongoing support.
• Kids synced over 1 billion steps in the first 3 months after launch
• Elanation is now running trial programs in the United States and Canada
"The Team at Chaos Theory have been a pleasure to work with. They are reliable, on budget and were always very responsive to our business goals and deadlines. I have enjoyed our ongoing team collaborations and highly recommend their services ⭐️⭐️⭐️⭐️⭐️"
The headshot of Katherine Pace, CEO of Elanation - a company that has built the largest sports app for kids with hundreds of video lessons.
Katherine Pace

Ready to Talk?

Here are the Next Steps!

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Are you ready to get a quote from our team?

Contact us now
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Do you want to explore an idea and discuss options

Book a free brainstorming session

Ready to make something memorable?

Get in touch

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