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Applied Games
An image of the new augmented reality pinata smashing game developed in Sydney Australia
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Traffik

M&Ms Take Home the Fun

World's First Virtual Piñat-AR Brand Activation
I would highly recommend Chaos Theory, Nico and James have been fantastic helping us workshop through potential game mechanics and they’ve consistently delivered high quality products.
A photo of Cam Richardson, an AR, VR, and digital producer
Cam Richardson
Producer
A screenshot of Rainbow Reef - a bubbly mobile gardening game inspired by the Great Barrier Reef.
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AFK Agency

Rainbow Reef

A bubbly underwater gardening game. Love your reef, save the reef.
"Chaos Theory produce quality work, but their effective communication is what sets them apart. A team that truly embodies going above and beyond, they take the stress out of projects and are an absolute joy to work with. Looking forward to a bright future collaborating with their team!"
James Sugrue
Founder
A screenshot of Rash Decisions - a gamified learning app that teaches dermatology to university students.
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University of Sydney

Rash Decisions

Gamifying dermatology. Course content that engages students.
An image of the new augmented reality pinata smashing game developed in Sydney Australia

World's First Virtual Piñat-AR Brand Activation

READ CASE STUDY
Traffik

M&Ms Take Home the Fun

A screenshot of Cup Of Kings - a mobile card game with a huge collection of unique drinking rules.

The party game for you and your best friends.

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New Friends

Cup Of Kings

A mockup of Elanation - the largest sports app for kids, available on Android and iOS.

The largest sports app for kids with hundreds of video lessons.

READ CASE STUDY
Elanation

Elanation

A screenshot of Owls and Vowels - a fun mobile word game where you can define every word you spell.

Wordy and cute, a fun and addictive word puzzle game

READ CASE STUDY
ElApps

Owls and Vowels

A screenshot of Rash Decisions - a gamified learning app that teaches dermatology to university students.

Gamifying dermatology. Course content that engages students.

READ CASE STUDY
University of Sydney

Rash Decisions

A mockup of Winter Wayfinder - a virtual reality experience for City of Melbourne shoppers.

Experience the wonder of the North Pole in the heart of Melbourne

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Traffik

Winter Wayfinder

A mockup of eBay VR - the world's first virtual reality department store.

The world’s first virtual reality department store.

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Red Cartel

eBay VR

A screenshot of Rainbow Reef - a bubbly mobile gardening game inspired by the Great Barrier Reef.

A bubbly underwater gardening game. Love your reef, save the reef.

READ CASE STUDY
AFK Agency

Rainbow Reef

A screenshot of In Their Shoes - a mixed reality app that helps pharmacists build empathy with patients.

A mixed-reality game that helps pharmaceutical employees build empathy with patients.

READ CASE STUDY
Grapple Gun Games

In Their Shoes

A mockup of Kick For Cash - a virtual reality activation played during the AFL Grand Final.

Virtual reality brand activation, made active

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Traffik

Kick For Cash VR

A mockup of the Snakes brand booth - a re-imagining of the classic mobile game to promote the new low-sugar lollies.

Re-imagining a classic mobile game for a product launch

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Traffik

Snakes the Game

A screenshot of Mass Mutations - an educational game that uses gamification to minimise holiday learning loss.

Keeping kids engaged with STEM during the school holidays

READ CASE STUDY
2and2

Mass Mutations

A screenshot of Rainbow Reef - a bubbly mobile gardening game inspired by the Great Barrier Reef.
READ CASE STUDY
AFK Agency

Rainbow Reef

A bubbly underwater gardening game. Love your reef, save the reef.
"Chaos Theory produce quality work, but their effective communication is what sets them apart. A team that truly embodies going above and beyond, they take the stress out of projects and are an absolute joy to work with. Looking forward to a bright future collaborating with their team!"
The headshot of James Sugrue, founder of AFK Agency.
James Sugrue
Founder
A screenshot of Cup Of Kings - a mobile card game with a huge collection of unique drinking rules.

The party game for you and your best friends.

READ CASE STUDY
New Friends

Cup Of Kings

A screenshot of Owls and Vowels - a fun mobile word game where you can define every word you spell.

Wordy and cute, a fun and addictive word puzzle game

READ CASE STUDY
ElApps

Owls and Vowels

An image of the new augmented reality pinata smashing game developed in Sydney Australia
READ CASE STUDY
Traffik

M&Ms Take Home the Fun

World's First Virtual Piñat-AR Brand Activation
I would highly recommend Chaos Theory, Nico and James have been fantastic helping us workshop through potential game mechanics and they’ve consistently delivered high quality products.
Cam Richardson
Producer
A mockup of Winter Wayfinder - a virtual reality experience for City of Melbourne shoppers.

Experience the wonder of the North Pole in the heart of Melbourne

READ CASE STUDY
Traffik

Winter Wayfinder

A mockup of eBay VR - the world's first virtual reality department store.

The world’s first virtual reality department store.

READ CASE STUDY
Red Cartel

eBay VR

A mockup of Kick For Cash - a virtual reality activation played during the AFL Grand Final.

Virtual reality brand activation, made active

READ CASE STUDY
Traffik

Kick For Cash VR

A mockup of the Snakes brand booth - a re-imagining of the classic mobile game to promote the new low-sugar lollies.

Re-imagining a classic mobile game for a product launch

READ CASE STUDY
Traffik

Snakes the Game

A screenshot of Rash Decisions - a gamified learning app that teaches dermatology to university students.
READ CASE STUDY
University of Sydney

Rash Decisions

Gamifying dermatology. Course content that engages students.
A mockup of Elanation - the largest sports app for kids, available on Android and iOS.

The largest sports app for kids with hundreds of video lessons.

READ CASE STUDY
Elanation

Elanation

A screenshot of In Their Shoes - a mixed reality app that helps pharmacists build empathy with patients.

A mixed-reality game that helps pharmaceutical employees build empathy with patients.

READ CASE STUDY
Grapple Gun Games

In Their Shoes

A screenshot of Mass Mutations - an educational game that uses gamification to minimise holiday learning loss.

Keeping kids engaged with STEM during the school holidays

READ CASE STUDY
2and2

Mass Mutations

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4.06 / 22-36 Mountain Street
Ultimo, NSW, 2007
Australia
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