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Nico King

I am a strong believer in the educational and psychological benefits of games. If I'm not writing about games, I'm probably making them.

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Nico King
News

How to Love the Sh*t Out of Games with Nico King

Find out How to Love the Sh*t Out of Games with Sally-Anne Hurley. Listen to the latest episode as Nico chats about game dev, favourite projects and the history of CTG.
August 3, 2021
News
Screenshot of Kalkine TV Interview with Nico King and Holly Shields
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Nico King
News

Executive Corner: Expert Talks With Nico King and Kalkine Media

Co-founder Nico chats to Holly Shields from Kalkine TV, offering expertise on trends driving the Australian games industry.
July 5, 2021
News
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Nico King
Social Impact

7 Environmental Games Helping Save Our Oceans

This World Oceans Day, Chaos Theory is celebrating the social impact games saving our oceans. Here are 7 environmental games for good that you can play.
June 8, 2021
Social Impact
Illustration of a girl collecting specimens: being a citizen scientist
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Nico King
Social Impact

What is Citizen Science?

What is citizen science and why is it important? This blog provides examples of citizen science projects and the social impact games making a difference.
July 14, 2021
Social Impact
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Nico King
Social Impact

Gamify for Impact: How to Use Gamification to Motivate Action

Do you want to change the world? Try gamification. We explore how social impact games can motivate the masses.
July 20, 2021
Social Impact
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Nico King
Serious Games

Serious Games vs Gamification: What’s the Difference?

This article puts the serious games vs. gamification debate to rest. Find definitions and examples of both serious gaming and gamification.
May 31, 2021
Serious Games
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Nico King
Training

6 Ways Serious Games Can Be Used in the Corporate Workplace

Can corporate serious games change the way you offer workplace training? Our answer is yes. Here’s 6 benefits to using corporate serious games in the workplace.
May 24, 2021
Training
Isometric graphic for Chaos Theory's blog: What are educational games?
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Nico King
Education

What are Educational Games?

What are educational games? How does game-based learning benefit students? Chaos Theory answer your questions about serious games used in classrooms.
May 3, 2021
Education
Thumbnail image featuring a vector graphic of people caring for the Earth. Chaos Theory Blog 2020 - Environmental Games from 2010 - 2020
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Nico King
Social Impact

20 Incredible Environmental Games from the Last Decade

How can you create agents of change with games? Environmental games help bring awareness and promote action, Nico shares the best 20 environmental video games from 2010 to today.
December 1, 2020
Social Impact
Colourful cartoon graphic of people working together on a laptop
The blog post author's headshot.
Nico King
Serious Games

Let's Define Gamification: What is it and how do we use it?

What is gamification? Our gamification expert Nico defines gamification, discusses history highlights and shares simple gamification techniques used across apps, programs, courses and brand experiences.
September 10, 2020
Serious Games
Isometric graphic illustration of different kinds of people interacting with a computer program.
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Nico King
Serious Games

Serious Games Guide: Everything you need to know in 2021

What are serious games? You may have heard that term before. We have a comprehensive guide that explores the why, who and what of serious games. Everything you need to know about the games that change lives.
February 1, 2021
Serious Games
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Nico King
Training

6 Gamification Trends that will Transform Training in 2020 & Beyond

Find out how the ‘suspension of disbelief’ and immersive technology can transform corporate training.
May 27, 2020
Training
Couple playing video games indoors, thumbnail image for Chaos Theory's blog "How to Connect with your Customers During the 2020 Lockdown"
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Nico King
Marketing

How to Connect with your Customers During the 2020 Lockdown

Despite the distance, it's now more important than ever to engage with your isolated customers. Seize the opportunity to interact with them in the comfort of their own home.
May 20, 2020
Marketing
Top 20 FREE mobile games to play during the 2020 COVID-19 lockdown. We recommend mobile games like Call of Duty: Mobile, Sonic at the Olympics, LEGO, Animal Crossing, Pokemon GO and many more.
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Nico King
Entertainment

20 Free Mobile Games to Cure Lockdown Blues

Free-to-play mobile games are more popular than ever as people are stuck indoors during the COVID-19 pandemic. Here's our list of 20 free mobile games to get you through quarantine boredom.
May 1, 2020
Entertainment
Walmart VR Traininng, Image of Walmart Employee using the Oculus VR Headset to Train
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Nico King
Training

Infographic: The Future of Workplace AR & VR Training

AR and VR technology is not just for games and marketing any more. Read our statistics and trends on AR and VR workplace training procedures.
May 13, 2020
Training
StartCon 2019 is Australia's largest startup and growth conference, the two-day event attracted world-class speakers from all around the world to give insights into growth and marketing hacks for business.
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Nico King
News

Meet the AR, VR and Gamification Experts at StartCon 2019

The team of AR, VR and Gamification experts was making waves at StartCon 2019, Australia's Largest Start Up & Growth Conference. The two-day conference featured keynotes, networking events, exhibitors and was attended by over 750 startups!
November 25, 2019
News
Playing with Virtual Reality, Experiential Marketing Campaign with VR Games. Chaos Theory Games are Immersive Technology, AR, VR and Mobile Experts
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Nico King
Marketing

Infographic: Best VR, AR and Mobile Experiential Marketing Campaigns

Infographic celebrating successful experiential marketing campaigns in Australia. These brands are maximising VR, AR and Mobile Technology through experiential marketing campaigns and are getting results
August 23, 2019
Marketing
Playing with Virtual Reality, Experiential Marketing Campaign with VR Games. Chaos Theory Games are Immersive Technology, AR, VR and Mobile Experts
The blog post author's headshot.
Nico King
Marketing

Infographic: How to Create Extraordinary Experiences with Games

Step-by-step infographic on how to plan an experiential marketing campaign. We show you how you can get the most out of your campaign by gamifying your experience with AR, VR and Mobile Games
August 20, 2019
Marketing
Infographic Digital Experiential Marketing Campaigns in 2020, AR, VR and Mobile Games are the Best Brand Experiences. Chaos Theory Games are the Marketing Gamification Experts.
The blog post author's headshot.
Nico King
Marketing

Infographic: Why Digital, Experiential Campaigns are so Powerful

Our infographic on why VR, AR and mobile will dominate experiential marketing this decade. Marketing Gamification is #1 solution for creating memorable, brand experiences. We are the experts in Marketing Gamification!
August 16, 2019
Marketing
2020 Digital Experiential Marketing - Chaos Theory Games
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Nico King
Marketing

Why Digital will Dominate Experiential Marketing in 2020 and Beyond

Stay ahead of the game with gamified marketing. 2020 is the best year for your brand to implement a successful digital experiential marketing campaign, it’s time to get on board now or get left behind.
May 17, 2019
Marketing
Chaos Theory Games Digital Experiential Marketing Campaigns in Australia
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Nico King
Marketing

11 Brilliant Digital Experiential Marketing Campaigns: Use AR, VR, and Gamification to Get Results

The most engaging and immersive experiential marketing campaigns in Australia, here are our top 11 examples of digital brand activation.
May 3, 2019
Marketing
Marketers can reach their target demographic, build brand recognition (and loyalty) and, often, even clinch sales with content marketing.
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Nico King
Marketing

Changing the Marketing Game

No matter what product or service you’re looking to promote, you can bet there’s a game that can connect you with your target demographic.
January 16, 2017
Marketing
It should come as no surprise that advertising methods that worked well before the age of the internet are now in stiff competition with their digital counterparts.
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Nico King
Marketing

It's Time to Leave Passive Advertising Behind

It should come as no surprise that advertising methods that worked well before the age of the internet are now in stiff competition with their digital counterparts.
January 30, 2017
Marketing
Consumers are inundated with ads, so it’s vital that your ad catches the eye and immediately grabs interest.
The blog post author's headshot.
Nico King
Marketing

Playing To Learn

Consumers are inundated with ads, so it’s vital that your ad catches the eye and immediately grabs interest.
April 10, 2017
Marketing
Today, virtual reality is our reality. Millions of users are plugging in via their phones, gaming consoles and PCs every day.
The blog post author's headshot.
Nico King
Marketing

The Virtual Reality Reality

Today, virtual reality is our reality. Millions of users are plugging in via their phones, gaming consoles and PCs every day.
March 27, 2017
Marketing
If you’re a regular trade show exhibitor, creating a product-related game is a no-brainer.
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Nico King
Marketing

Gaming for Attention

In today’s busy marketing landscape, simply renting a booth and showing up is no longer enough – at least not if you want to stand out.
February 27, 2017
Marketing
High-Tech environments need high-tech skills
The blog post author's headshot.
Nico King
Education

Education Games Create the Classroom of the Future

Schools no longer provide students with the type of training and practice that they’ll need to be successful in the modern workplace.
April 16, 2018
Education

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